Quote:
Originally Posted by laurenfitz
Well, I charge $500 for a CD with all images from a session edited and ready for print. I just lost a customer because of the price of my CDs. But the way I figure it, if my CD contains 50 images that is $10/image that I've spent a good deal of time editing and preparing for print. That's pretty cheap I think. I think from now on I may charge by the image or have a package deal that includes the CD...that way my costs are covered.
Pricing is so hard. I just go and look at what everyone else in my area is charging then come up with a comparable price.
As for the proofs, I go through and edit all of them for the web, do basic sharpening and color enhancement, etc. but I don't go crazy.
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i was in sales at a jewelry store after the Army. i sold $160,000 in 8 months. i found out it is never about the price. never. it is about is the product worth the purchase. if the customer is worried about price they are probably in the wrong place to begin with, especially with photography because the client has no idea that we have a thousands worth of computer and maybe 10 thousand us dollars or more in camera equipment not to mention that is how we feed ourselves. we don't do 10 shoots a day, at least all the ones i know. we have to sell ourselves then the product if a customer is worried about price send them to the budget studio in the supercenter where they can get a package for 10 dollars. i sold 1000 dollar watches to business people for their secrataries for christmas who never asked about price nor did they look at the receipt. they hand me a credit card i hand them a gift wrapped box with the price tag removed. i did that with everything. this was in Nashville, TN. most people never asked price. just handed me a credit card. as photographers we sell emotion, art, memories. there is no price on that. of course we can't be dumb about it. we have to keep with the market unless we are like the best ever then people definitely won't be asking price anyways, they will expect it will be high. don't be afraid to say this will be 1000 dollars to do your wedding for 4 hours of work. if not we will see prices fall in our business for those that actually make a living at it. i will be charging 250 for a birthday party for a FRIEND and they know they are getting a deal but that won't be for awhile. but they like my shots that i have done at their house free just goofing during visiting. it will be one hour there one hour on the computer tops. but only because i have know them for 4 years and are close. i may or may not give them a cd though, i don't know. i will though make a dvd slideshow with music playable on a dvd player. real easy. slide folder into program, slide playlist of music. press create. burn disc. nothing else. 5 minutes. i keep all shots in order don't change anything. keeps a nice timeline. but them images are in dvd format not jpg.
garncarz