View Single Post
  #9 (permalink)  
Old 09-24-2008, 01:47 AM
imagesbyjk imagesbyjk is offline
dPS Forum Member
 
Join Date: Jun 2008
Location: Central Oregon, USA
Posts: 786
Default

Quote:
Originally Posted by OsmosisStudios View Post
Jason's prices are actually similar to mine.

Imagesbyjk: the reason behind charging less for smaller prints is that they cost significantly less to make. If I charge $1 for a 4x6, i'm making 500% profit. To get that same profit margin, I'd have to charge $15 for an 8x10 (I charge 5, which is still almost 200%).

When I get up into the REALLY big stuff, I generally only make about 100% profit: the trick, though, is that 100% is usually about $100-250 per piece.
The fallacy of that argument is that you really aren't selling the photo paper. You're selling your time. The cost of the prints is negligible compared to the cost of your time (among other things). Most established photographers charge virtually the same price for all prints in the 4x6-8x10 range. It doesn't matter what the photo paper costs. What matters is the image and the time and equipment it took to produce that image.
__________________
www.imagesbyjeffkennedy.com

Known troublemaker.

I feel a lot more like I do now than I did a minute ago.
Reply With Quote