The current DSLR offerings are pretty feeble for any serious video work, but I expect that to change quickly. Things like auto-focus, auto exposure, audio, and clip length will need improvement.
It's very easy to make bad video.
I do a lot of video editing and find it far easier to produce high quality photos than it is to produce high quality video. We all know how easy digital photography is.........(c8
It has been said that audio is 80% of video.
Audio recording is an art unto itself -
Microphones
Mixers
Wireless gear
Software
Music Licenses
(you think RAW workflow is painful)
You never really finish videos, you just stop working on them.
I would watch Red Digital Cinema in this area - they are the real game changer.
"We believe, and are developing for late 2009, a replacement for DSLRs. Currently, we call it a DSMC (Digital Still & Motion Camera).
While (insert code name) is not a replacement for Epic or Scarlet, it is strategically targeted at the DSLR space. As Nikon and Canon release their 720P and 1080P, respectively, DSLRs with video capture... RED has a more advanced view of the future. We look forward to rapidly pushing the "big guys" along in feature sets and capabilities.
RED firmly believes in higher resolution, higher S/N, higher DNR, higher frame rates, smaller bodies, more system flexibility, and many more options as we move forward in camera development.
The strength of RED is in our sensor development program, REDCODE, and having no legacy platforms to deal with. That left us free to explore, develop and prepare to deliver a new platform. DSMC.
We think all our customers already know what the future will bring. They are just afraid to wish for it for fear of disappointment. Fear not. Sleep tight. RED is awake."
PCH