[wannabehorsephotographer]

I read in an old photography book: How do you photograph people? by Leigh Wiener, that he made his subjects say "Bread & Butter". Not only does this take the subject's mind off the shoot because it is so different, it also results in a very relaxed, almost breathy look. (This was a really good book if you want advice on working with people. It is an easy, enjoyable read, and although it is old, a lot of his techniques still apply. Also there were pictures of a roller skating chicken - awesome!)