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Sony Announces New Compact Camera With Amazing Features

Are you searching for a pocket-sized camera that packs a big punch?

Look no further than the just-announced Sony Cybershot RX100 VII, which is an all-around amazing camera, from its small size to its impressive zoom to its powerful optics.

First, take a look at its lengthy zoom lens, which goes from 24mm to 200mm in moments. This is perfect for capturing wider landscapes, then zooming in to emphasize a few compelling details.

The Sony RX100 VII also promises stellar image quality, with a ZEISS lens and a 20.1-megapixel sensor.

But where the Sony RX100 VII really shines is in the thick of the action. The RX100 VII shoots at 20 frames-per-second, which is far faster than most competitors on the market. And the autofocus is especially notable, with 357 AF points.


If you’ve worked with mirrorless or DSLR cameras before, then you’ll appreciate the electronic viewfinder on the RX100 VII. This is useful for shooting in bright conditions, or when you’re struggling to see the (touchscreen!) LCD.

Oh, and did I mention the 4K video capabilities? If you want a camera that will get you good images and beautiful videos while remaining nicely compact, the RX100 VII may be the way to go.

Who is the Sony RX100 VII for?

The RX100 VII should appeal to a few groups of people.

First, the RX100 VII is a good camera for beginner photographers looking to buy something a bit more long-term, but who doesn’t want to deal with the complexities or price of a DSLR or mirrorless camera.

And for those of you who have been using your smartphones as a primary camera, the RX100 VII will take your photos up a notch – without requiring much in the way of advanced settings or know-how.

Finally, the Sony RX100 VII is ideal for more serious photographers who want a second, more portable camera body. If you often get frustrated carrying around a DSLR or mirrorless camera/lens combo while traveling, then the Sony RX100 VII may be exactly what you need.

Are you excited about the release of the Sony RX100 VII? What is your favorite new feature? Let me know in the comments!

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Jaymes Dempsey
Jaymes Dempsey

is the Managing Editor of Digital Photography School, as well as a macro and nature photographer from Ann Arbor, Michigan. To learn how to take stunning nature photos, check out his free eBook, Mastering Nature Photography: 7 Secrets For Incredible Nature Photos! And to see more of Jaymes’s work check out his website and his blog.

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