The concept is simple and pretty obvious in the title – Chase argues that the best camera is always the one you’ve got on hand and for most of us it’s the camera in our phone.
The App – Chase has been using an iPhone for a while now to take some stunning images (the book features many of them) so he’s made the iPhone application to help take, edit and share the images.
The book is all about celebrating the images we take with these kinds of cameras.
The site – in addition to this Chase has developedwhich is a photosharing site for those using the application – there are some great images being shared there by the looks of the front page.
Want to know more or see Chase talk you through the concept – here he is in a video sharing it for himself.