In this, the age of “I’ll just put a filter on it in post” are lens filters still relevant?
In the era of Lightroom presets, AI-enhanced editing, and Photoshop wizardry, it’s easy to assume that physical lens filters are obsolete. “I’ll just fix it in post” has become the battle cry of a generation of photographers—both amateurs and professionals alike.
But are we missing something?
Why Filters Still Matter
Let’s be clear: post-processing tools are more powerful than ever. You can simulate everything from graduated neutral density (ND) effects to polarisation with just a few sliders and layers. But the truth is, filters—especially high-quality ones—still offer something digital can’t quite replicate: real-world optical control.
Here’s where physical filters, like those from OKKO, come into their own.
What Makes OKKO Filters Worth Talking About?
OKKO are a Kiwi brand making a name for themselves in the world of affordable, premium lens filters. They offer a range of filters—UV, CPL (circular polariser), ND, and variable ND—built with solid materials, minimal colour cast, and modern coating tech. Their sweet spot? A solid balance of performance and price, without veering into the eye-watering territory of $300+ filters.
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Here’s why OKKO Filters are still very much relevant:
1. You Can’t Post-Process What Was Never Captured
No amount of Photoshop can bring back detail in blown-out skies or remove glare from a car window. A CPL filter, like the OKKO Pro Circular Polariser, physically cuts out reflected light, saturates skies, and lets you shoot through glass or water without distracting reflections.
2. ND Filters = Creative Freedom
Neutral Density filters reduce the amount of light hitting your sensor, letting you drag the shutter and create silky waterfalls, smooth clouds, or isolate subjects with motion blur—even in broad daylight. OKKO’s variable ND filters offer flexible light control in a single filter, ideal for both photographers and video shooters.
3. Lens Protection Without Image Degradation
Sure, you can slap a $5 UV filter on your $2,000 lens, but why compromise image quality? OKKO’s UV filters use optical glass with nano-coatings to protect your front element from scratches, dust, and the occasional toddler fingerprint—without softening your shots.
4. They’re Lightweight, Rugged, and Affordable
OKKO filters are made with aircraft-grade aluminium and Japanese optical glass. The build feels premium, but the price tag doesn’t make your wallet cry. You get that “buy well, buy once” peace of mind without the premium-brand markup.
Real Filters for Real Shooters
Are lens filters still relevant in 2025? Absolutely—especially when you’re after better in-camera results, protection, or creative effects that editing alone can’t match.And if you’re in the market, OKKO Filters are a solid place to start. Whether you’re capturing landscapes, filming content on the go, or just protecting your glass, these filters quietly deliver. No hype. Just good gear.
