As a salesman .. working in the sales and marketing field .. this is usual .. so sorry that it happened to u .. but it will always happen just like others did ..
tips:
1- Advertising, advertising, advertising .. I don't know why people usually drop this word from their marketing strategies .. marketing starts with advertising .. u can make Ads in news paper .. classified in local forum .. print Business cards and give it to any one that u might or might not think that they will hire you .. Did i mention advertising??
2- Marketing strategies are built on researches, what she did was the research .. do ur own research .. send someone that she doesn't know to ask for prices also .. u will get the figures .. do that with all the same quality photographers in that area .. and see if u can consider ur prices ..
3- Offers .. people r always into offers .. What?!! yes Offers .. offers, promo .. use these 2 words and u will thank me later .. offer an additional service .. let's say for ur normal package of 200 photo there is one photo to printed as Tarpuline with a very big size FOR FREE .. or a photo printed on a t-shirt or a mug or wutever ..
4- create a website, and put it every where .. as u mentioned u have one .. but i didn't find any link in ur posts that mentioning ur website .. u know wut .. i might be right now in ur area .. and u might lose me as a customer cuz u didn't mention ur website .. Add it on ur signature lady ..
5- if u can't get the marketing job done, u might consider highering ppl based on commisions..
We do sometimes hire ppl and offer them a high commision ..we don't give them salary .. but if they got a deal they will get commision of 1% on groos sale or 25% fron the net profit .. *percentages are up to u* it's just an idea ..
hope that these tips r helpful for u ..
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Ram
Gear: Canon EOS 1000D
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